Business of Home

Fall 2022 | Issue 25

Whether you’re building a design empire or a small-but-mighty operation, the way you run your firm can either set you up for success—or hold you back. Discover how the right business plan can make all the difference, the transformative power of simple changes and why it pays to reframe your mindset as a leader.

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Features

Procrastinating on your business plan? Here’s how to get started

Want to do the work you love on your own terms? The right business plan might be your most powerful tool to get there.

BY Haley Chouinard

Want a better business? 6 designers share the move that changed everything

Sometimes, a single strategic adjustment can change everything. That was the case for these six designers, who can each identify one fundamental shift—whether in mindset, marketing or management—that helped spark a new level of success for their firms.

BY Kaitlin Petersen

How thinking like a CEO can help your firm grow

You don’t have to run a massive corporation to embrace the benefits of corporate life. Set yourself up for success with these simple attitude adjustments.

BY Kathryn O’Shea-Evans

What is the dream design career of today?

Defining success is elusive—a shape-shifting ideal that reinvents itself generation to generation. But knowing where we come from, and what we’re dreaming of, can speak volumes about where the industry is headed.

BY Fred Nicolaus

Design Dispatch

meet the makers

How this home brand is bringing design and aromatherapy together

Vitruvi’s sophisticated all-natural home scents are designed with intention.

furniture

3 designers share their can’t-miss products

Some pieces and patterns are easy to use again and again without feeling tired. We asked Kesha Franklin, Billy Ceglia and Stephanie Sabbe to share their go-tos.

showhouses

A surefire way to get portfolio-ready pictures? Build your own showhouse

By combining the concept of a showhouse with a real estate flip, San Diego designer Susan Spath found a way to spotlight her style and make a splash.

on the beat

Raw materials reign supreme this season

Autumn’s most compelling designs celebrate the natural beauty—and breathtaking resilience—of raw materials.

book review

AphroChic’s new book celebrates the complexity of the Black family home

A new book from Jeanine Hays and Bryan Mason blends history and modern living to paint a picture of the Black family home. Ahead of the book’s mid-November release, the AphroChic founders shared its origin story, why Black design defies categorization and the importance of exploring sorrow and joy in equal measure.

designers debate

Lacquered walls: Glossy glamour or shiny eyesore?

Two New York designers take sides over shiny, lacquered walls.

The Handbook

A designer’s guide to antiquing abroad

Some of the oldest and rarest vintage treasures can be found overseas. An adventurous cohort of designers and experts reveal the best ways to source items abroad—and how to bring them back home.

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